logo variant // mood board // style guide // business cards // brochure
I had such an amazing time working on this brand for Dawn Richard Photography. Dawn is an absolutely phenomenal horse photographer and person. Dawn already had a horse logo made by her daughter (my sister in law!), so I used that and implemented it into a logo variation with her business name included.
I helped her set up a Squarespace site as well for this project, and I also implemented the usage of SmugMug… my first time using that. It’s a great program that allows customers to purchase photos through your website – whether it is a keepsake, digital download, or wall art! SmugMug connects to Squarespace, so that made things easy on us both!
Dawn’s hubby is a pilot so he actually flew me out to Spokane, Washington to help Dawn work on this project. I got to see Dawn in action during some horse photoshoots, and even ride a horse myself which I absolutely LOVE to do! I also took some video of her in action during a photoshoot to add to her website in the near future. I’ll post a few photos here of my fun adventures. 😉